To develop and promote cultural products that preserve and showcase Africa’s intangible and tangible heritage.
To recognize and honor individuals who have significantly contributed to African identity, history, and excellence.
To stimulate cultural tourism and foster socio-economic development through arts and heritage promotion.
To serve as a bridge between generations by transmitting traditional values through creative platforms.
To be Africa’s leading cultural innovation hub—advancing heritage, identity, and creativity through storytelling, celebration, and immersive cultural experiences that resonate globally.
Bond Africana has established a strong reputation for hosting meaningful cultural events and initiatives that connect deeply with people across generations and communities.
• To serve as a tool for cultural promotion and marketing.
• To build a culture of reward and recognition
• To serve as source of inspiration to present and coming generation
• To identify and recognize African Legends
• To serve as a tool for social engineering
• Using this figure to foster moral education and personal development
• To stimulate the retention of cultural values and moral conventions
• Heritage preservation and conservation
CRITERIA FOR SELECTING A LEGEND
The qualities and criteria that determine who is considered a legend can vary depending on the context, field, and cultural perspectives.
• Impact and Influence: Legends are individuals who have made a significant impact on their field or domain. They have achieved extraordinary accomplishments or milestones that have had a lasting influence on their industry, art form, sport, or society as a whole.
• Longevity: Legends typically have a career or body of work that spans a considerable period of time. They have demonstrated consistency, dedication, and a sustained level of excellence over many years.
• Innovation and Creativity: Legends often bring a high level of innovation, creativity, and originality to their field. They push boundaries, challenge conventional thinking, and introduce new ideas, techniques, or approaches that have a transformative effect.
• Mastery of Craft: Legends are recognized for their exceptional skills, expertise, and mastery of their craft. They have honed their abilities to the highest level and are considered experts in their field.
• Recognition and Awards: Legends often receive recognition and accolades from their peers, industry professionals, and the general public. Awards, honors, and nominations can serve as indicators of their legendary status.
• Cultural Impact: Legends transcend their own field and have a broader cultural impact. They inspire and influence not only other professionals in their domain but also the public at large. They become cultural icons and are revered by a wide audience.
• Enduring Legacy: Legends leave a lasting legacy that continues to resonate long after their active years. Their work and contributions have a timeless quality and continue to be celebrated and referenced by future generations.
• Popularity and Fan Base: Legends often have a large and dedicated fan base that spans generations. They have a significant following and their work continues to be cherished and admired by fans worldwide.
Feast of Legend is conceived as an annual event to celebrate and honor individuals of African descent either late or living who have distinguished themselves in their various field of human endeavors both locally and internationally and that have done so well in projecting the positive image of the black race.
These legends are scattered indifferent states of the country with different natural and cultural attractions (Both Tangible and Intangible). Legends are naturally popular with a large fan base within and outside the shores of the country hence this project is a strategy to use their clout as a pull factor to attract visitors to their different destinations for the consumption of different cultural experiences
CULTURAL BENEFITS OF FEAST OF A LEGEND
Preservation of Cultural Heritage: It contributes to the preservation and conservation of cultural heritage sites, traditions, and practices. By attracting tourists, destinations are motivated to maintain and protect their cultural assets, leading to their long-term sustainability. By honoring historical and mythical figures, the festival would reinforce their significance and keep their stories alive for future generations.
Economic Growth : It can have a significant economic impact on destinations. It generates revenue through visitor spending on accommodations, dining, transportation, souvenirs, and various cultural experiences. This income supports local businesses, stimulates job creation, and contributes to the overall economic development of the community.
Exchange of Knowledge and Understanding : It promotes cross- cultural exchange and understanding. It allows travelers to immerse themselves in different cultures, traditions, and ways of life. By engaging with local communities, it gives insights into diverse perspectives, fostering mutual respect and appreciation for cultural differences.
Enriching Travel Experiences : Also, it provides enriching travel experiences beyond mere sightseeing. It offers opportunities to participate in cultural activities, festivals, arts, music, cuisine, and traditional performances. These immersive experiences create lasting memories and a deeper connection to the visited destination.
Community Empowerment: It empowers local communities by involving them in tourism activities. It encourages the development of community-based cultural initiatives, where locals become active participants, showcasing their cultural heritage, skills, and traditions. This involvement leads to increased pride, self-esteem, and economic benefits for communities.
Educational and Research Opportunities: It serves as a platform for education and research. It allows scholars, students, and researchers to study and document various aspects of culture, history, art, architecture, and social practices.Thisknowledgepreservationcontributestoacademicadvancementsand cultural documentation.
Sustainable Development : When managed sustainably, it aligns withprinciplesofresponsibletravel.Itpromotesenvironmentallyfriendly practices, community involvement, and respect for cultural authenticity. Sustainable cultural promotion helps protect natural resources, minimizes negative impacts, and supports the long-term viability of destinations.